Event coverage is super subjective. This is a marquee event for this client. The objective?
Make them look good.
Making electricity cool was perhaps the toughest story I've told. So how do you make electricity cool?
Listen to your client.
VIDEOGRAPHY PHOTOGRAPHY VOICE
Sometimes you just have to get creative. Only have stills?
We can make that work!
Steadi-Cam adds a little something. Sometimes, you can lock the camera down and let the action come to you. Other times, it's better to get more involved.
Know your craft.
The Grand Rapids Home Builders Association wanted to craft a message for high school students that the Building Trades was a good career option.
We had to make getting dirty feel cool.
The Beaver Island Boat Company's President was invited to present to the National Passenger Vessel Association of America, in Washington DC.
I made this for that.
The Shepherd's House is a VA funded non-profit helping troubled veterans. They needed their story told so I shot and directed this. It's a compelling testimony.
This is a TV spot used with a new branding effort. The client established the concept, while the location was anything but scripted.
Get the shot.